To drive AI leadership, CEOs must "pick the right opportunities and set a mindset of experimentation," says Microsoft Services CTO Norm Judah.Microsoft He now runs his own firm, Evans Strategic Communications LLC.) CLOUD WARS -- Call it the CEO's existential challenge: in today's blindingly fast world of digital business, it's no longer enough for every business to become a software business--instead, the new imperative here in our increasingly data-driven economy is that every company must become an AI company. Citing examples of AI-driven innovation that are creating sweeping new business models in established industries as well as disruptive entries from newcomers, the CTO of Microsoft Services said in a recent interview that unless C-suite executives eagerly and bullishly embrace this new AI imperative, they run grave risks of simply becoming unable to compete in a world where AI is becoming indispensable in fully exploiting new business opportunities lurking within the vast ...